This is an announcement that already shakes the foundations of the world of Hollywood cinema. Roseanne Barr, Mark Wahlberg and Mel Gibson-Three emblematic figures of the entertainment industry with well-worked convictions-have officially proved their joint project: the creation of a new independent production studio, openly presented as “anti-woke”. At a time when debates on ideology, diversity and political messages in cinematic works are increasingly polarized, this initiative is likely to cause Hollywood.
The studio, whose name has not yet been revealed, promises to “put traditional values, freedom of expression, authentic narration and untouched creativity”. During a press conference organized in Los Angeles, Roseanne Barr did not chew his words: “Hollywood has become a field of ideological propaganda. We want to give a voice to those who no longer recognize themselves in the messages imposed by the cultural elite. It also mentioned their own journey, which often contributes to the controversial and exclusive media, especially after their prayer.
Mark Wahlberg, a successful and respected entrepreneur, stressed the need for a space in which “art would not be constantly subject to moral vigilance or a predefined ideological line.” Known for his assumed Catholic faith and his opinions sometimes out of tune with the dominant Hollywood line, Wahlberg insisted that this studio would receive “several voices, but sincere, not filtered by the fear of being canceled.”
Mel Gibson, cujo retorno progressivo a Hollywood após vários anos de ostracismo foi seguido de perto, parece ser a pedra angular do projeto no nível artístico. Oscar -winning director Gibson said he was “tired of seeing creativity being suffocated by political agendas.” Ele acrescentou que sonhava em criar um espaço onde poderíamos “contar histórias humanas, poderosas, sem ter que despachar caixas ou por favor militantes”.
The reaction in the sector did not take long. Some see it as a provocative and even reactionary attempt to divert attention from essential issues, such as representation or equality in cinema. Others, on the contrary, greet the courage of this trio that dares to oppose what they consider a single thought. On social networks, opinions are divided: between enthusiastic support from certain conservative circles and virulent rejection of progressive figures.
This new studio plans to launch its first productions from 2026, with initial funding estimated at more than $ 150 million, part of private investors and donations of influential personalities who share the same vision. Among the projects mentioned are a “patriotic” war drama, a non -ideological family comedy and a biblical thriller inspired by the Gospels. The creators, however, insist: “It’s not a religious or political studio. It’s a free studio.» »
If this initiative can maintain an extremely competitive landscape of Hollywood, it can mark a turning point in the history of American cinema. In a context where many viewers say they feel “excluded” by current or tired productions of too moralized stories, the success of this anti-wake studio could pave the way for a new wave of alternative films, released from dogmas, but not without controversy.
One thing is certain: Roseanne Barr, Mark Wahlberg and Mel Gibson just launched a sidewalk on the Hollywood Pond. And industry, often cold in the face of social debates, will not be able to ignore this new voice that, if we approve or not, already promises to be a cultural earthquake.
