All it took was a can of Bud Light to cause chaos in the studio of The View . During the July 7 episode, Whoopi Goldberg surprised everyone — the audience and the co-hosts — by opening a beer live on air to toast what she called “a long and very American week.”
Amid initial laughter and applause, Goldberg raised his can and declared: “It’s still July, right? So let’s drink to freedom, even if it’s controversial.” But while the scene was greeted with enthusiasm by the spectators, an emergency fire was being lit backstage.
According to sources close to the production, the producers had not been informed of the gesture and decided to temporarily remove the host from the show for “disciplinary evaluations.” After the commercial break, her chair was empty, while the other co-hosts tried to save the tone of the program with vague comments and forced smiles.
The problem? Bud Light, which in recent months has become a symbol of heated political and cultural controversy in the United States. The association with the brand, even if joking, has not gone unnoticed.
Shortly after the incident, Whoopi posted a video on her Instagram, saying, “If I can’t drink an American beer in July, when should I? Christmas?” — and it received thousands of comments, ranging from applause to heated criticism.
In a country where even drinks are now charged with political meaning, Whoopi Goldberg’s gesture is divisive. But one thing is certain: The View has never been so… fizzy.
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