In a surprising twist, Apple CEO Tim Cook has offered WNBA star Caitlin Clark a $24 million contract to star in a marketing campaign promoting new iPhone features and product lines. The Indiana Fever player, known for her impact on women’s basketball, responded with a brief but powerful statement that shocked the sports world: “Only if the iPhone shoots three-pointers!”
Clark, who has already signed a $28 million deal with Nike, is revolutionizing the market with her charisma and talent. Her humorous response reflects her unique personality and has generated a stir on social media, where fans applaud her boldness. Apple’s campaign seeks to capitalize on Clark’s popularity, whose presence on the court and in the media has boosted WNBA viewership, with records such as 18.9 million viewers for the 2024 NCAA Championship.
The proposed contract includes appearances in commercials and promotional events, highlighting iPhone innovations such as advanced cameras and artificial intelligence features. Although Clark has not confirmed his acceptance, experts believe this partnership could redefine sports marketing strategies. Apple, under Cook’s leadership, continues to diversify its strategies, relying on influential figures like Clark to connect with young audiences.
Will Clark accept Apple’s challenge? His decision could mark a milestone in the intersection of technology and sports. Follow the latest news on ESPN and Apple’s official networks to stay up-to-date on this surprising story.
