In a shocking twist, Apple CEO Tim Cook reportedly offered UFC legend Jon Jones a staggering $199 million contract to star in pro-LGBT advertisements at every event he attends. The news, which broke just days after Jones announced his retirement from the UFC on June 22, 2025, has sent shockwaves through the sports community. Jones, widely regarded as one of the greatest MMA fighters ever, responded with a single sentence that has left fans and analysts speechless: “My legacy isn’t for sale.”
Tim Cook, a prominent advocate for LGBT rights, allegedly saw Jones as a powerful figure to amplify inclusivity in sports. The proposed deal required Jones to promote pro-LGBT messages during UFC events, leveraging his massive platform. However, Jones, fresh off vacating his heavyweight title and facing a misdemeanor charge for allegedly fleeing a car accident scene, rejected the offer outright. His concise reply has sparked heated debates online, with fans divided over his stance.
Jones’ retirement came after a storied 17-year career, boasting a 28-1 record and titles in both light heavyweight and heavyweight divisions. Yet, his exit was marred by legal issues, including a February 2025 hit-and-run charge, which his attorney denies. This backdrop adds complexity to his rejection of Cook’s offer, with some speculating it reflects his desire to control his narrative.
As Tom Aspinall steps up as UFC heavyweight champion, Jones’ future remains uncertain. Will he reconsider Cook’s offer or focus on resolving his legal battles? Stay tuned for updates on this unfolding saga.
